
What a whirlwind week it’s been! Writing-wise, it was a bit of a wash – I blame the Mercury retrograde for that – but otherwise I felt like I was firing on all cylinders. Mostly, I’m just really stoked to know that my book is coming out in less than 2 months. A huge THANK YOU to everyone who has already pre-ordered A Party to Murder! And to everyone who is planning to do so as well … yes, I am not above a little emotional blackmail 😉

Miraculously, the weather here has been holding on to a semblance of fall, meaning that there is, as yet, no proper snow on the ground. [I say ‘miracle’ when it’s almost certainly climate change, but I’m trying to keep things light here for a change.] I love that I haven’t had to pull out my heavy winter arsenal yet, and haven’t had to make the mental switch from fall dressing. I also know that, once the snow does hit, it’s gonna feel extra rough to make that adjustment because I’ve had almost an entire month longer than usual to live in denial about winter. That being said, getting used to darkness at 4PM has been bad enough. Hibernation mode has def been activated!

Let me take a moment here to complain for a little bit, k? So, this week has been generally great, but you know one thing that sucked? Trying to get into the right mind-frame to tackle marketing for A Party to Murder. I loathe marketing. It’s the reason I didn’t want to get into self-publishing in the first place, but it’s also unavoidably necessary to achieve the goal I have for self-publishing. Unfortunately, given the state of the publication industry as a whole, relying wholly on the “built it and they will come” approach – aka write a good book and wait for people to find it – is a recipe for disappointment, it seems. You need to write a good book, of course, but with thousands of books being published daily – yes, daily! – its chances of being organically discovered by the right people (i.e. people who are the audience for that particular kind of book) are vanishingly small. On the other hand, figuring out how to do effective marketing – the kind that gets your book in front of the right people – is so, so hard. And also time-consuming, even if you know what you’re doing. Which I don’t. So I feel like I’ve been spinning my wheels and ‘wasting’ time that I’d much rather put to other uses, like writing or reading or spectating the Wuthering Heights discourse online.
I think I’m feeling particularly salty about this because it’s not my goal to make writing my paying career. Like, I want people to read my book, but I don’t need it to become a viral success. It’s too niche for that, anyway. Money-wise, if I can get to a point where my books pay for themselves (i.e. my royalties cover the costs of the professional services I use to get them in publishable form), I would be quite content. Even so, I can’t afford to ignore the marketing angle. I feel like I’m stuck in this weird no-man’s-land of monetization, and I hate it. My biggest hope is that, a few books in, I’ll have built enough word of mouth to allow me to dispense with the marketing malarkey.
OK, rant over.

Given what I’ve just said, you shouldn’t be surprised to hear that I haven’t accomplished much else of note this week. Regretfully, I had to DNF (for now) Blinding by Mircea Cartarescu. The lack of plot defeated me about 2/3 of the way in. The prose is gorgeous – but also very, very dense. There were passages I read dozens of times because the language and the images/ideas it evoked were so startling and beautiful … but there were also places where I felt I was getting lost. The style is similar to Solenoid, which is one of my fave books, but Solenoid is a lot less dense and has a very solid, interesting plot. It explores similar ideas, though, so I think it’s a more accessible choice for most people (myself included). I am going to try Blinding again down the line, but for now, I’m moving on to Schattenfroh by Michael Lenz and hoping it’s also a bit more accessible. Or I would … if I had any time. Which I don’t. Sigh.

Have a great weekend!




